Will the Priceline Negotiator go the way of Captain Kirk in Star Trek: Generations? If you ask William Shatner, maybe not. In a new video posted today on Youtube, the... (more...)

William Shatner maintains that he did not learn that his iconic Priceline character The Negotiator would be killed off in a new commercial until he was handed the script for it No one was more shocked than I was he told Advertising Age magazine He said th... (more...)

We bet he shat himself as soon as he heard.. womp womp!! After selling Priceline for 14 years (wow, has it really been that long?), the company has decided to give William Shatner the ax... by literally killing him off in the new commercial!!! In an ad to debut next week, Shatner rescues traveler... (more...)

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Actor, singer, writer and travel pitchman William Shatner, best known as Captain Kirk, will star in a one-man show called Shatner's World: We Just Live in It on Broadway, per The Associated Press. Previews begin Feb. 14 and it runs at the Music Box Theatre until March 4. According to producers, "The... (more...)

We wouldn't be! That's right, William Shatner's Shatner's World: We Just Live In It, will run from February 14th - March 14th at the Music Box Theater on Broadway before he takes it national! According to a statement from producers: "The two-hour show will take audiences on a voyage through Shatner... (more...)